You Can Drive Faster
How much lap time is uncertainty costing you?
With expert driver coaching you will learn precisely how to drive faster… plus get all the support you need to become an even more confident driver.
I have 20+ years experience working both in elite sports and on road & racing cars. I’ve developed suspension and vehicle dynamics for brands such as Aston Martin and Multimatic. In sports, I’ve provided performance engineering for Olympic teams (41+ gold medals) and the INEOS 1-59 marathon world record.
I’ve a degree in Automotive Engineering. I’m a Chartered Engineer. I’m a Warwick MBA. I’ve worked for big companies and started my own small businesses. I’ve written books, teach and coach… I also race at club level – so rest assured, I put my money where my mouth is with driving! 😊
I have seen the frustration people have with correctly interpreting data. Whatever your driving experience, I’ll work with you to find you lap time. Your mistakes will reduce. Your confidence will grow. And you will become a more consistent, faster driver… just like these guys 👇
REMOTE COACHING + IN-PERSON COACHING
“I’ve worked with Samir for 2 seasons. Progress has been incredible. You might think data is for the elite, but Samir has delivered everything to me in a really simple way. Its been incredible and taken seconds and seconds off my lap times. The confidence he inspires in me is fantastic. If you’re thinking data isn’t for you, trust me it is. It has worked for me really really well.”
Samir and I worked together throughout the SCCA Runoffs this year. Prior to each session Samir had a full plan with a few actionable items for me to focus on. They were not only actionable but backed by the data, so I was able to confidently implement them on track.
Over the course of the week Samir helped me find multiple seconds, and when I wasn’t able to put together a final qualifying lap Samir kept me in the right mindset to not get down.
In the race I was able to utilize everything Samir said and I made up 15 positions in the first half. A driver error — all me — pushed me back, but I was still able to finish knowing I had improved so much throughout the week.
Samir is a master not only with the data, but also with ensuring you have an actionable plan and the right mindset each time you hit the track. Looking forward to working together in future.SERVICES:
REMOTE COACHING (US Timezone)
REMOTE COACHING + IN-PERSON COACHING
“Your approach and explanation of each of the different channels of data was very clear and made it easy for me to understand. I can now confidently download my data and know exactly where to start looking to find improvements in braking and throttle application.
You made it clear to focus on the plan. It made it a lot easier for me to apply it on track and guess what it worked… Two wins!”
“Its a pleasure to share my videos and data with you.
Thanks for the info, to be honest I felt a little worried about sharing data as there is no where to hide. Never really had anyone to look through data especially of your knowledge and experience…
So to get such great feedback and to know the data looks impressive has put a big smile on my face..
I had noticed most of the points you have raised so again great to see I’m noticing the right improvement areas.
We had adjusted the brake pedal to best adapt it for my liking but still was not fully comfortable. This was one issue which accounted for loss of time on brakes but still, even on track felt many times I could do better on transition from braking through early turn in…
Love the idea of getting tighter on 2nd hairpin [for a] simple time gain something I had not noticed..
I fully understand the benefit of data along with an expert to analysis it. Now even more so after just one short email can see why so many people appreciate your skills and ability to quickly find easy gains… Look forward to catching up soon!”SERVICES:
“The enthusiasm, expertise and friendly approach of Samir make him a very useful tool when looking for extra lap time.
He supplied constructive feedback after only a couple of runs, and then continual improvements throughout the day. I’m looking forward to working with him again!”
How Remote Driver Coaching Works
You upload your onboard video, data and driver feedback, plus any other setup info.Your data will be analysed.
Your summary report includes a corner by corner analysis, with your best opportunities summarised.
Guided by the analysis findings, you’ll get a 1-2-1 coaching session to ask questions, discuss and prioritise your opportunities.
Expert analysis of your data including driver feedback, onboard video and logged data.
– Single driver practise session
– Single driver race analysis
– Driver v Driver fastest lap
– Setup A v Setup B
– Crash analysis
AiM, VBox, MoTec, Race Technology, Apex Pro, Garmin Catalyst, GoPro w/GPS…
Any custom maths channels used are included for you too.
Detailed visual pdf report summarising the analysis findings. What is going well as well as what you can improve on.
All recommendations are specific, backed by data and include annotated onboard video overlays.
Typical sections include:
– Lap times and sector consistency review: “Where should you focus first?”
– Line analysis: “Is it better to turn in earlier or later?”
– Braking technique review: “Should you brake more, less, faster, slower? Should you heel and toe, or not heel and toe? To left foot brake, or to not?”
– Turn by turn analysis “Are you in the right gear, on the right line and braking correctly … every time?”
– Opportunities summary: “Ok, distill all that for me! What should I do next time out? What lap time is possible…” 👇👇
40 minute coaching call via Zoom. Together we walk through the report findings, review your data/video and discuss your best opportunities.
This is your chance to clarify your feelings in the car and ask questions. The coaching call is recorded and yours to keep afterwards.
In-Person Driver Coaching
– Pre event coaching call:“What does success look like for you?” exercise.
– Pre event data and video review to start to build a driver profile on you.
– Unlimited data and video analysis throughout the day.
– Pre session driver briefings: Encouragement!
– Post session debrief. Relax, your feedback is recorded.
– Actionable next session plans, backed by the data.
– Car setup suggestions to give you the most confidence.
– Post event learning summary: “What worked. What didn’t work.”
– Unlimited email support for clarifications and questions.
– Clarity on your achievements, opportunities and next steps.
Remote CoachingEXPERT DATA ANALYSIS
(CUSTOM MATHS CHANNELS PROVIDED) OPPORTUNTIES SUMMARY REPORT
(DETAILED VISUAL PDF) 40 MIN COACHING CALL
(RECORDED FOR YOU TO KEEP)
Exclusive In-Person CoachingPRE-EVENT 1 HR COACHING CALL
(RECORDED FOR YOU TO KEEP) PRE/POST SESSION DRIVER COACHING
(DRIVER FEEDBACK RECORDED) UNLIMITED ON EVENT DATA ANALYSIS
(TO BEST SUIT YOUR TIMETABLE) RACECAR SETUP SUGGESTIONS
(IF APPROPRIATE) ACHIEVEMENTS, OPPORTUNITIES & NEXT STEPS SUMMARY
Season PackageINDIVIDUALISED PERFORMANCE PLAN
(HOW YOU’LL MEET YOUR GOALS) MONTHLY COACHING CALL
(STRATEGY & PROGRESS REVIEW) BLEND OF REMOTE AND IN-PERSON COACHING
(TO MATCH YOUR TRACK SCHEDULE) (VERY) LIMITED AVAILABILITY
* Pricing exclusive of local taxes. Payment in advance. In-person coaching is plus expenses. Multiple days, group packages, events outside the UK and custom season packages quoted individually. Premium express same-day turn around often available. Email me email@example.com.
Frequently asked Questions
Is remote coaching effective? My day is over
The perspective you might find helpful is longer term. Yes you are not going to be able to immediately go out and try the suggestions. However recommendations fall into two camps: track specific and driver specific. The driver specific ones are things you can work on at any track. The track specific ones provide a record you can review for when you next return. It is a good way to document your achievements and to get a head start with the next track time you have. I do appreciate this is a real concern so feel free to reach out via email and we can work through this for you.
What if you can’t find any improvements?
Well you’ll be doing great. However there is always more you can do to improve. Maybe you can get everything out of the car on one lap, but what about two or more? What about if the car or weather condition change? I have coached the Stig (true!) and when you are a driving god it can seem so easy that often you will benefit from the reassurance of knowing you really are getting everything out of the car. Good drivers can easily overdrive in their quest for more lap time. This reassurance will give you confidence to know where you need to push and where you can take less risk.
Who is this driver coaching for?
This coaching is for drivers looking to leave no stone unturned in their quest for lap time gains. The amateur who wants to apply a more professional approach to get the most fun and enjoyment from their time on track. A driver looking to get clarity on exactly what they need to do to go faster so they can focus all their efforts on the fun of executing on track.
If you are a front runner in a competitive race series, you will know that the last few seconds are the hardest to find. This service will find your best lap time opportunities and prioritise them for you. You then have the fun of putting them into action. Using your data, you will know objectively if there is more time in you the driver or from your car. Maybe you don’t need to spend a fortune on that engine rebuild after all… ?
If you are relatively new to racing or stepping onto the grid for the first time, then this service provides you with the reassurance that you are starting on the right foot. You will have the right expectations, achievable goals and best foundation to build on for the future. Think friendly and genuine, rather than condescending. Expert support rooting for you and celebrating you crossing the line (even remotely.) Not many really appreciate what you’re going through…
Racing is not for everyone. For you, motorsports might be about the joy of driving on track as fast as you can. For the track day or HPDE driver, the service focuses on breaking down the components of “you” the driver. Profiling the key skills of braking, throttle and steering application you will get clear direction on what is really possible, what good looks like and precisely how you can get there.
Do you coach sim racers?
Yes. The benefit of sim racing is that the data is more reliable. There is also a lot more of it which is great for someone coaching you. You do need to be clear on what your coaching goals are though. Are you mainly (only) aiming to race online, or, are you using your sim as a driver development tool to help your real world track driving? They require two different approaches, so just make your goals clear on the application form.
Do you coach kart racers?
I’ll be honest, my experience is with cars and circuit racing. The approaches do translate but I know enough about karting to know that there is certainly more for me to learn. If that is ok with you and you are running some data and video on your kart, say an Alfano or AiM system, apply and we can discuss. If I don’t believe I can help you, I promise to tell you from the start.
My video is huge! How do I get you my data?
For the remote coaching, at a minimum you will need to send me your:
– onboard video *
– driver feedback
– logged data
I appreciate this can get pretty huge! Please find a decent internet connection to upload and share all your files to a folder in a cloud storage service. My preference is Google Drive or https://wetransfer.com/ both of which have free tiers. Share to: firstname.lastname@example.org
* Clear onboard video, with a camera solidly mounted in the car and where you can hear the engine is essential. If you can see the driver inputs even better, but there must be a clear view of the track. Seperate video and data is fine – say from a GoPro and AiM Solo. The lowest workable resolution is on the basic VBox (720p)
Can you tell me what you mean by “driver feedback” ?
You need to give me context to your video and logged data. The way you do this is with driver feedback notes sent to me in a document. Add as much detail as you can – pictures and sketches are encouraged. See this guide on what good driver feedback looks like. Include any areas of your driving you are working on and want me to look at. Your data will reveal an element of your personality in the car (true!) but not your thoughts and feelings.
For example, you might be uncertain on the best line through turn 3. You might want to know your best opportunities on the brakes into turn 7.
Ask yourself these questions: How was that session for you? What one thing was holding you back? Where are you unsure?
Coaching is a service but it works best if you consider it a little like a brotherhood. Remember we’re on the same side of the table. I will need your help to understand what is going on. I will have my own questions for you too.
Does it matter the brand of data logger?
No. Most people using this service will have a GPS based data logger – like an Aim Solo.
All major data logger brands are supported for example:AiM, VBox, MoTec, Pi, Race Technology, Apex Pro, Garmin Catalyst and even a modern GoPro with GPS turned on.
If your logger brand doesn’t appear, make sure you specify what you use when you apply.
How long does remote coaching take?
3 to 4 days. This includes the time to receive and check your data. To conduct the data evaluation. Preparation of the summary report. Scheduling and conducting of your coaching call to suit your diary, timezones etc.
With prior arrangement, you do have premium options if you need a faster turn around. In my experience however, remote driver coaching offers you most value when there is at least 6-8 hours between when you finish your session and when you are next out on track. Think of this as a deeper analysis than what you are able to achieve during a hectic day at the circuit.
What is the refund policy?
If you are not happy, I will give you your money back. I’d much rather I added you to the driver coaching testimonials section though so all I ask is the opportunity to work with you to make good on the situation first.
I have other questions…
Drop me an email email@example.com. Will be a pleasure to help you.